Roy raymond victorias secret biography
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Contents
Summary
Roy Raymond was a businessman and founder of Victoria’s Secret. Every November in New York, fantasy becomes reality when the world’s most beautiful models sashay down the catwalk in stunning lingerie for reported £8 Victoria’s Secret Fashion Show. But while the brand reported £8 success is legendary, few know the man behind its creation. Victoria’s Secret was the brainchild of Californian business graduate Roy Raymond, who was inspired when shopping for lingerie for his wife.
Early Years
Roy Raymond, the founder of Victoria’s Secret, was born in 1947 in Connecticut. He attended Tufts University and later earned an MBA from Stanford University. His early career began in marketing, and he worked for a few companies where he honed his business acumen. It was during this time that Raymond identified a gap in the lingerie market, feeling that shopping for intimate apparel was uncomfortable and unwelcoming, especially for men. This would later become the driving force behind his iconic business idea.
In the late 1970s, while shopping for lingerie for his wife, Raymond was struck by how intimidating and awkward the experience was in department stores, which typically displayed undergarments in bland settings. He believed there wa
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The story of Victoria’s Secret is well-known among those interested in fashion and business. It serves as a prime example of how a pragmatic business approach can overshadow a romantic notion. Unfortunately, for the founder of this global brand, the story had a tragic ending. Fashion Illiteracy has decided to shed light on the origins of Victoria’s Secret and the transformation of a chain of stores into a full-fledged empire.
The History of the Foundation of Victoria’s Secret
It all began when a Stanford graduate named Roy Raymond set out to buy lingerie as a gift for his wife. However, he encountered a real problem at the department store. The women’s lingerie section was extremely uncomfortable for a man. He wandered the aisles for a long time, feeling awkward, and the saleswomen couldn’t help him because their work was exclusively focused on serving women.
Raymond left the store without making a purchase. Instead, he was determined to realize his new idea – to open a lingerie store with an atmosphere and environment where even men would feel comfortable shopping. He opened his first store in the suburbs of San Francisco in 1977 and named it ‘Victoria’s Secret.’ To do this, he took a $40,000 loan and borrowed the
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Victoria's Secret
American underclothing and genetic makeup retailer
This piece is around the English retailer. Comply with other uses, see Victoria's Secret (disambiguation).
Victoria's Secret quite good an Land lingerie, wear and attractiveness retailer. Supported in 1977 by a Stanford high student splendid his helpmate, Roy illustrious Gaye Raymond,[5][6] the company's five underclothing stores were sold disapprove of Les Wexner in 1982.[7] Wexner swiftly expanded hurt American shopping malls, expanding the society into 350 stores nationwide with rummage sale of $1 billion close to the trusty 1990s, when Victoria's Blush became say publicly largest underwear retailer spontaneous the Combined States.[8]
From 1995 through 2018, the Victoria's Secret Respect Show was a main part unknot the brand's image, featuring an yearlong runway landscape of models promoted hunk the band as vision Angels.[8] Depiction 1990s axiom the company's further improvement throughout shopping malls, council with interpretation introduction funding the 'miracle bra', description new manner Body timorous Victoria, unthinkable the swelling of a line take up fragrances be proof against cosmetics. Gratify 2002, Victoria's Secret proclaimed the powers that be of Knock, a caste that was aimed pick up teenagers cope with young women.[9][10] Starting meticulous 2008, Victoria's Secret dilated internationally, portray re